Victoria’s Secret Hits Olympic Village

26 Jul 2012 by

victoria secret londonVictoria’s Secret, the US lingerie retailer, has opened its first UK store at Westfield’s Stratford City shopping centre, which sits opposite the Olympic Park.

This week the women of London are celebrating a much anticipated event: tomorrow U.S. lingerie giant Victoria’s Secret opens its first ever UK store just around the corner from the Olympic stadium.

The stylish but affordable lingerie has been a must-buy for any British women visiting the States for years and most of us wish we looked like the glamazon ‘Angels’ who have helped catapult the brand to global fame.

The single floor 1149 sq m store stands out in the shopping centre due to its illuminated pink fronted fascia and is already creating a buzz amongst shoppers with its window displays featuring the Angel’s wings as seen in the label’s annual fashion show.

The store has opened ahead of the brand’s New Bond Street flagship that was delay until August to tap into the increased footfall expected in Westfield Stratford ahead of the Olympic Games which official opens on Friday.

Both stores will feature all Victoria’s Secrets best-selling lingerie collections including Very Sexy, Dream Angels, Bombshell and Body by Victoria, plus specialty collections such as Sexy Little Things and The Lacie.

In addition to selling lingerie, the full line of its fragrances like Victoria’s Secret Bombshell, Dream Angels Heavenly and Victoria’s Secret Angel will also be available, and to mark the openings, the brand is introducing a limited edition scent Victoria’s Secret London.

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